Client
Virgin Media (SOHO)

Challenge / brief
Create a flexible experiential toolkit for Virgin Media SOHO that translated the brand into clear, confident physical and digital touchpoints — scalable across locations, teams and formats.

My role
Senior Designer / Visualiser
Developing the experiential framework and visual toolkit, and producing 3D visualisations to demonstrate application, consistency and adaptability.

Solution
Designed a modular, experience-led toolkit that enabled teams to roll out on-brand environments and moments with speed and clarity — using strong brand cues, clear hierarchy and flexible components to ensure consistency across every SOHO touchpoint.