Client
AO

Challenge / brief
Create a retail-tech experience that showcased AO’s expertise in technology and innovation — encouraging discovery, interaction and confidence around connected products.

My role
Senior Designer
Shaping the experiential concept and producing visualisations that demonstrated how technology, content and physical space worked together.

Solution
Designed an innovation-led retail experience that combined interactive displays, clear product storytelling and flexible zones — enabling customers to explore, test and understand technology in a way that felt intuitive, engaging and distinctly AO.